More than 20 businesses have already signed up to support the festival by displaying promotional window stickers, sharing leaflets with customers and coming up with creative ideas to drum up interest in their shopfronts. Among those showing their support are Farrow & Ball, The Vine, London Camera Exchange, Accessorize, Toast, Hoxton Bakery, Castle Fine Art, West Collective, Tillius, Kavi in the Square and L’Occitane, with many others considering themed displays in the lead-up to the festival.
News
News
Winchester high street goes 'Wild' as local businesses back Cathedral Flower Festival
The response reflects the strong partnership between Winchester Cathedral and businesses across the city, with many keen to help welcome visitors and celebrate a major cultural event in Winchester’s calendar.
Running from 15 to 19 September, Wild! Festival of Flowers & Nature will transform Winchester Cathedral with large-scale floral installations inspired by the natural world. Floral designers, community groups and volunteers will create displays throughout the Cathedral’s historic spaces.
It has been wonderful to see so many local businesses supporting Wild! Festival of Flowers & Nature. Winchester is a city that thrives on collaboration, and this response shows how much pride local businesses take in welcoming visitors and supporting events that bring people into the city. The festival showcases remarkable creativity within the Cathedral and attracts visitors from across the region, benefiting businesses throughout Winchester. We are incredibly grateful to everyone displaying our Wild! stickers, sharing information with customers and helping create a sense of anticipation ahead of September.Alasdair Akass, Director of Development at Winchester Cathedral, said:
The Cathedral hopes more businesses will join the initiative over the coming weeks. Tickets for Wild! Festival of Flowers & Nature are available from Winchester Cathedral’s website.
JM FINN Wealth are the sponsor of Wild! Festival of Flowers & Nature.
